A domain name should ideally contain no more than 4 words and no more than 20 characters.

You can separate words in your domain name with hyphens. We recommend avoiding having more than two hyphens in a domain name. Only letters (a-z), numbers (1-0) and hyphen (-) are accepted. Spaces are not allowed.

Use keywords in your domain name (e.g.: www.carsmitchellandson.com). A good name will help you clarify your topic; the words in a domain name are used as keywords by Google and other search engines. Enter the words for your domain name (even if they are difficult to read) with no space between them (they will be sorted by Google). Google use these words to promote your visibility on search engines.